Digital Marketing Agency in Hyderabad to improve your sales

The Internet is taking the world by storm. Not only our daily lives revolve around digital media, but we also depend on it. In fact, this digital dependency has made various brands shift to digital marketing as their target audiences are also easily accessible on various digital platforms. Digital marketing is a useful tool to connect with your target audience on platforms where they already spend their time. And that’s what makes digital marketing so exciting. In a competitive scenario, it is necessary to keep up with the trends to become easily noticeable by your customers. But as every brand is switching to digital marketing how will you cut through the noise and differentiate yourself from other brands? The best Digital marketing agency in Hyderabad is here to help you with all the solutions to improve your sales through digital marketing. Here’s how we do it.

best digital marketing agency in hyderabad

 

When you connect with us, we give you an unmatched visibility guarantee as a top digital marketing agency in Hyderabad

Increase the visibility of your brand through digital platforms, which is a stepping stone that helps in increasing your customer base. Social media has turned out to be a huge contributor as it helps in getting a lot of traffic to your website. An eye-catchy design with creative content helps in improving the conversion rates and further increases your sales.

Expand your reach

Digital promotion of your brands helps in reaching out to a large number of audiences. It helps in expanding your reach among your potential customers. Benefit your brand by the top digital marketing services in Hyderabad offered by What’s in a name.

Not just business but building long-lasting relationships as well

Sustainable relations with your customers are highly essential for any Business. It ensures a source of revenue for the long term as well. We share a similar relationship with our clients as we provide top digital marketing services in Hyderabad.

Social media is the new trend

Social media is a massive reason behind successful marketing strategy. It is a boon for small businesses as it provides a platform where they can promote their brand and influence their potential customers directly. With the advent of social media competition among various brands have increased. Compelling content that is unique and creative is the key. Associate your brand with a top digital marketing agency in Hyderabad that provides you with such promotional strategies that will surely garner attention from your target audience.

Marketing your brand on digital platforms is one of the most cost-effective yet quantitative ways to connect with your audience. Being the top digital marketing agency in Hyderabad,it is imperative that we incorporate strategies that truly work. It takes time and constant efforts to reap the effective results from your digital activities. So, one needs to be patient.Companies are making all possible efforts to create such promotional strategies that create value for the brand. With latest trends for digital marketing coming up brands have the opportunity to reach out and influence their potential customers effectively. Opt for the top digital marketing services in Hyderabad by associating your brand with What’s in a name.

Social Media Marketing agency for your Business

Reaching out to your audience and increasing your brand recognition is the ultimate goal for all the companies. Social media is the ‘next big thing’, and the brands are using this platform to the best of its ability. High visibility, increased accessibility and familiarity are the sweet fruits of social media marketing which every brand desires. To make the best use of internet marketing associate your brand with the best social media marketing agency that helps to build your brand’s presence stronger on social media. We know what you desire when it comes to making your brand viral on social media. We offer services that your brand deserves with the best social media marketing agency in Hyderabad.Social Media Marketing Agency

What kind of company would be your preference? The one that raises your brand’s presence on social media with its unusual strategies or the one that is not able to update the marketing strategies that turns out to be very unproductive for your company.

The essential qualities that make up for a best Social Media Marketing Agency are that it will help you reach your ultimate goal of giving your brand the popularity that it deserves.

Social Media Marketing Agency that showers you with Loyalty

We understand how important a customer is for a brand. The idea of not just making your customer stick to your brand but also stay loyal to it.

We are here to increase your Brand Recognition

The more you are visible on social media, the more your brand will be noticed by your target audience increase automatically. Your increased presence on social media makes your brand easily accessible and recognisableto your target customers.

Multiply your user engagement with us

Compelling content and relatable post are the key ingredients to increase engagement. We provide creative and best solutions and take every possible step to make your brand stand out and impress your customers at large.

Increased Brand Awareness with customized solutions

Every brand is different which means that strategy to be used to build that brand should also be different. We provide customized solutions to increase brand awareness by using social media as a powerful tool. To carry out this process efficiently and smoothly, we search which social media platform interests your target audience more. As grabbing the attention of your target audience is necessary posting such content and visuals that is eye-catching is the next step. Original and engaging content goes a long way as we try to speak the language of the brand.

Searching for a best social media agency in Hyderabad? Guess what your search stops at ‘What’s in a Name’. We provide customized solutions in every possible way to make your brand reach new heights. We establish a direct form of interaction with your customers which is highly beneficial for the brands. Social media allows targeting and re-targeting which turns out to be profitable. Facebook ads help in targeting your audience by their location, pages they’ve liked, education level. It helps in maintaining a connection with your target audience.

 

Ingenious Hacks to improve Integrated Marketing Communications for your company

Comprehensive communication is essential, especially when the message has to be transmitted within an organization. It links all the channels of communication internally. Out of the four factors, promotion is considered to be the essential component. Harmony is maintained with Integrated Marketing Communications among all the channels of communication.

Integrated Marketing Communications

It binds all the stages of discussion and helps improve its functions. IMC brings a lot of profit along with it if appropriately exercised. Steady messages transmitted through IMC carry a lot of credibilities. It not only saves time and money but also gives your company a competitive advantage.

A process so productive requires proper attention and execution. Follow these few hacks to improve your company’s Integrated Marketing Communications and facilitate smooth communication within the organisation.

Have a clear strategy

Maintain a clear communication strategy. Branding Agencies prepare communication objectives that are well thought. Communication objectives that are beneficial for the company and add value to the group are listed. Ensure that competitive advantage is gained from these strategies.

Your customer is important

Every plan is prepared to keep the customer in mind. The customer’s buying process decides the kind of communication strategies to be prepared. The method of purchase that they go through is studied to understand the customer.

Integration is the key

An internal communication that is thoroughly planned is responsible for producing internal marketing. Integration among various marketing channels helps in achieving it. All the departments whether Advertising, PR or Sales plus all the managers should work in the direction of transmitting a consistent message.

Start from the basics

Have a clear picture of all the marketing objectives required by your company. Plan your budget in a way that all the communication activities are carried out smoothly. Form a new communication plan altogether including all these elements.

Focus on maintaining good relations

As your customer is your God, pleasing the same is essential. A better relationship with your customers goes a long way. Create such strategies that help in building secure and robust customer relations. Remember that the tools prepared should support to move forward in that direction.

It is time to get Social

With its increasing popularity, Social media has become a crucial marketing tool. One can attain information about customers intel and data. Use social media analytics to improve your marketing plan. This social media service helps in collecting informative data regarding the traffic on your website

Integrated Marketing Communications helps in accumulating customer database. A compilation of such useful information helps in the smooth and efficient flow of information. The disadvantages of broken or no communication are fixed with this process as it helps in connecting all the departments.

Execution of a well-planned IMC will assist in gaining more experience and will further facilitate improvement. IMC is an ideal process to obtain useful information and profits with careful and consistent execution.  Reap the fruits of IMC with these hacks mentioned above and channelize it towards the betterment of the organisation.

Five ways to identify a Digital Marketing Agency for your organisation

Advertising has changed its meaning with the advent of the internet. Its increased usage has made ad agencies convert into full-fledged Digital Marketing Agency. Many Advertising Companies have added Digital Marketing to the list of their services. It is not only cost-effective, but it helps a brand to connect with thir target audience in real time.

digital marketing agency

Online Marketing is turning out to be a serious business with the rise of Digital Advertising Agency. Reaching out to your target audience has not only become easier but also quicker. As advertising can make or break a brand, it is imperative to look out for agencies that portray you in the right perspective.

Now the question arises ‘How to find the perfect agency for your brand?’ It is easy. Follow these few basic guidelines and find the perfect agency for your next brand promotion.

Sort out your needs.

Plan your needs with the help of your team. List down your requirements and be clear about it. Is it Content Marketing, SEO, Social Media Management, Website development or Search Engine Marketing? Once your list is sorted, count for Top Digital Marketing Agency as per your necessity.

Which Digital marketing Agency Suit yourself?

Look out for such Digital Marketing Agencies that cater to your needs well. The services offered by these agencies should be similar to the skill set mentioned by them. Get double sure by talking to their clients and read their reviews on their review sites. Case Study reveals a lot about a particular company. Make sure to go through all of them for a better understanding regarding the company.

Carry out a well-informed research

Getting to know the agency well before you get associated with it is always a good idea. Scan their profile before contacting them. The quality of their work talks a lot about their capabilities regarding what they will deliver.

Assign an Assignment

It is best to be sure about the agency regarding their capabilities. Ask for an audit report from them and evaluate the same. Take a further step only after being satisfied with the submission and fix a meeting.

Negotiate the price

Meeting the company face to face will help you get to know them better. Understand their work ethics and discuss the pricing model accordingly. Do not go after agencies that charge less. These agencies might seem like a reasonable option, but their services will not be up to the mark. Agencies that charge higher focus more on qualitative work.

As Digital Agencies have replaced ad agencies, getting associated with one requires a series of task. Having a clear idea of your requirements and also about the company along with its services facilitate better communication.

Your chances of receiving better results get higher when you can brief your goals. Find an agency that not only suits your requirement and your budget as well. Priority should incline more towards receiving quality deliverables.

How To Generate Ideas When Competitive Analysis Shows You Nothing

As a matter of fact, market analysis and market research show that link building is imperative to website popularity. Furthermore, the competitive strategy of most websites includes multiple backlinks and link construction. However, what can be the use of hours of the market research process and competitive studies when your website is unique and has no rivals?

Hence, it becomes important to increase visibility and SEO status, without depending on relative company analysis.

We offer a guide map to help you up your web game independent of competitive market analysis.

  1. Content Is Key

As a matter of fact, the crux of your website performance actually depends on the substance of your website. In turn, the substantiality of your site relies on the content it uses. Thereby, it becomes essential to have quality content. In fact, market analysis finds that the best websites have superior content. Hence, it is sensible to invest in professional content writers. Moreover, make sure your content is relevant and free from annoying grammatical errors.

  1. The Friend In FAQ

Next, it is important to understand the psyche of your customers and consumers. For example, market research shows common questions revolve around why the site is important and what its targets and benefits would be like. This aspect of research gives you an insight into what potential clients will expect from you. Additionally, conducting an informal survey can really help you strategize your market research process.

  1. Tailor Your Content

Furthermore, you must cater to the consumer-requirements by designing content around their frequently asked questions or your small time company analysis of what their queries could be like. As a result, you will gain customer trust and dependency. In fact, construct your FAQ page along with the same lines! Competitive market analysis studies reveal that websites that centre around FAQ’s perform better than those that do not.

  1. Study. Improve.

 Alternatively, successful company analysis and market research show that no completion is small competition. Surely some websites may not be in your league. Alternatively, some may be out of your league. In addition, they may be distinct from your work of interest. However, you will never lose from studying these intently and managing your own domain either by getting inspiration or by learning from these competitors. For example, you own a chocolate-making brand in Hyderabad. It is would be advisable for you to do your market research even on international chocolate brands.

All things considered, a successful competitive strategy actively involves market analysis. Even if interlinking is not an option, surveying is crucial.

For more information, visit: https://www.whatsinaname.in

How To Improve Your SEO With User-Friendly Interlinking

First, it is important to understand that your visibility on a search engine like Google depends on back-links. Second, the more eyeballs you get, the more likely it is for your website to earn regular viewers. As a matter of fact, improving SEO performance can sometimes be as easy as upping your interlinking game and increasing backlinks. Simply put, interlinking is connecting your pages and posts to other pages and posts. Moreover, search engines deem such pages ‘’popular’’ and automatically upgrade their search in the favour of these pages.

We show you the best ways to improve your SEO with the power of backlinks:

  1. Site Structure

First and foremost, site structure decides your ‘’link juice’’. In fact, a smart interlinking method includes featuring a useful navigation bar and displaying a clickable, drop down menu. As a matter of fact, backlinks decide what your site communicates to the search engine. Furthermore, link building helps locate deeper or lost pages. Thereby this research improves your ranking on the search engine and your overall search engine marketing.

  1. The Users’ Say In The Matter

 In my opinion, any business in the world relies mainly on user satisfaction. In fact, designing your site architecture in a way that is clear and neat, automatically enhances user experience. In turn, this increases web interaction and the time users spend on your website. Search engine marketing is all about excellent user experience. Accordingly, link building helps achieve the same.

  1. Does Your Link Make Sense?

Next, your links and backlinks should be relevant to the topic at hand. Moreover, link relevance encompasses sidebar and footer links as well. Such backlinks act as a guide to the right pages and content. Accordingly, your user experience goes up. Further, positive customer feedback signals to Google. Additionally, this betters your website ranking. Anchor links should always complement the landing page. Furthermore, thorough keyword research and playful keyword variations add to this aspect of link building.

  1. It’s All About What’s On The Inside

In my opinion and even statistically, successful backlinks and link building involves a great deal of ‘’Content Links’’. In fact, putting a link under content piques the curiosity of readers and puts them in an enquiry. Thereby, the users are likely to click on the link. This way, your link building is amplified. However, you must avoid and repair broken links every now and then. In fact, the best SEO company is one which takes care of these minutiae and mends even the slightest broken link.

Similarly, you can improve search engine marketing by simple visualisation improvement techniques. For example, bolding or italicising of key content backlinks, makes the link appear special. Moreover, such stylising augments user-interest and clicks.

  1. Call To Action Links

As a matter of fact, the best SEO company always uses CTA’s. In addition, the CTA button should be bold and prominent. In case you have a CTA description, flood it with relevant backlinks. Accordingly, every page with a CTA has a higher chance of conversion as the two are just a step away.

  1. Sometimes, You Have To Say NO.

Finally, search engine marketing is an all about effective strategy. Sometimes, when you do not wish for the search engine to rely on the link-rich juice of a web page, you can create a no-follow link. This assumes importance only when bots are frequenting your pages and you covet manual traffic.

The best SEO company keeps all these pointers in mind. After all, successful SEO marketing is direct ‘’link’’ed to backlinks.

For more: https://www.whatsinaname.in/

 

King of B2B Social Media Marketing and what all it can provide.

In this era of Social Media Marketing (S.M.M), on a tentative basis, we miss out on one of the “Big Guns” of Social Media Marketing. Yes, you know where this is going, it’s LinkedIn!B2B social Media Marketing

Here is an overview of LinkedIn:

  • Why is LinkedIn considered as the king of B2B Social Media Marketing? Because, people who use LinkedIn generally don’t come on to it to upload “selfies” but rather are people who are thinking about their careers or companies.

With 2+ people join LinkedIn per second globally and 2/3 users of LinkedIn are not Americans…with the total of nearly 500 Million users ranging from Mass Affluent/influents, decision making opinion leaders to College students come together on LinkedIn

What is LinkedIn Advertising? :

  • Well, as the name suggests LinkedIn Ads is the Advertising platform provided by LinkedIn for Social Media Marketing. Even though LinkedIn’s Advertising domain is not as strong as Google Ad Words it does work out pretty good on many levels with ‘Target Audience’ being really specific one can rely better.. and further filtering options given vary from Region/Country, Company and some advanced options such as “Similar Audiences” , making it better to work on their B2B Social Media Marketing.

Ok, say I’m impressed, what options do I have on LinkedIn Ads? :

  • Someone wise said, “People with great connections get 13x more opportunities in life.”…No! We just made that up. But you get the point. When it comes to LinkedIn Ads, we have a range of Ad formats which LinkedIn named them as..
    • Sponsored Content
    • Sponsored Inmails
    • Text Ads
    • Dynamic Ads
    • Programmatic Display Ads

Oh! Fancy words! Care to Explain? :

  • Isn’t Social Media Marketing majorly depending on fancy words? ok, let us not bore you by getting into micro details we’ll keep it short.
    • Sponsored Content: Helps you promote your updates to targeted audiences on different channels like desktop, mobile, and tablet. Drive awareness and leads in the world’s most viewed professional news feed.
    • Sponsored inmails: “Inmails” is short for the mails one receives (Inbox). Sponsored Inmails can help you reach your target audiences right in their LinkedIn inbox and deliver personalized messages that drive more conversions than email.
    • Text Ads: Text Ads help you reach your target audiences by allowing you to add a compelling & clickable headline, description and even a 50×50 image. This is one way you can start reaching your target audience in minutes on LinkedIn Ad platform. These Ads will appear on the homepage, Results page and Individual Profiles as well.
    • Dynamic Ads: These are the Ads which appear on the left of your home page which will help your profile to connect you with the Ads and allow you to precisely target decision-makers and influencers with highly relevant and customizable creatives on LinkedIn giving it a real personal touch. According to LinkedIn “60% of marketers say personalizing the customer experience is their top marketing objective.”
    • Programmatic Display Ads: Programmatic Display Ads are 300×250 standard display ads on the right column of the desktop. considering LinkedIn to believe that ‘61% of advertisers cite inventory quality as a leading challenge’ Programmatic Display Ads bring your business in front of the world’s largest, most engaged professional audience of influencers and decision-makers with efficiency and control.
  • We at What’s in a name help you confidently get your business in front of the world’s largest, most engaged professional audience of influencers and decision-makers with efficiency and control.

All you need to know about Penguin 4.0

Penguin 4.0: All you need to know about the cute sounding master Algorithm by Google.google penguin 4.0

So Google Penguin is an algorithm that’s been with us for a few years now, designed tocombat link spam specifically and to make internet more users friendly, relevant and qualitative. After years of saying this was coming, Penguin 4.0 was finally rolled out on Friday, September 23rd It is now real-time in Google’s algorithm, Google’s core algorithm, which means that it’s constantly updating.

Impact of Penguin in the past :

  • Penguin 1.0 was launched on 24th April, 2012 and impacted 3.1% of websites. Aiming on curbing “Web spam” like keyword stuffing, cloaking, link schemes, or purposeful duplication of the content.
  • Penguin 1.1 came on 26th May, 2012. This update was specially made for those who were hit severely as many already started questioning whether it made the results worse. However, sites that think they have been mistakenly penalized were allowed a web form to inform the same to Google. Simultaneously, the Penguin 1.1 update was released and called to be a “date refresh” process that impacted less than 1.1% of English language websites.
  • Penguin 1.2 was released on 5th October, 2012. Which had an impact on 0.3% of all the queries.
  • Penguin 2.0 was released on 22nd May, 2013. Penguin 2.0 was considered to be a new algorithm to curb bad linking and spam. More than 2.3% of search queries were affected by this update.
  • Penguin 2.1 was released on 4th October, 2013. This fifth installment if Penguin Algorithm was an improvement to the second generation spam filtering tech was also a relatively minor change affecting less than 1%.
  • Penguin 3.0 was released on 17th October, 2014 impacting 1% of the results. This update specifically targeted sites that still were violating Google’s linking policies.
  • Penguin 4.0 :
    • As we stated earlier, Penguin 4.0 is designed tocombat link spam specifically and to make internet more users friendly, relevant and qualitative.
    • The list of sites affected by Penguin was only periodically refreshed at the same time.
    • According to Google… “Once a webmaster considerably improved their site and its presence on the internet, many of Google’s algorithms would take that into consideration very fast, but others, like Penguin, needed to be refreshed.” But now, Penguin data is refreshed in real time, so any changes will be made as soon as the affected page has been re-crawled and re-indexed.
    • Google also states that it not going to comment on future refreshes.
    • Penguin is now more granular. Penguin now devalues spam by adjusting ranking based on spam signals, rather than affecting ranking of the whole site.
    • So any penalties will be delivered to a specific page rather than an entire domain, which seems much fairer in the long run.
  • S – At What’s In A Name we specialize in creating state of the art SEO friendly Websites. For more info visit (*whatsinaname*)

 

 

Use Internet Marketing Services for your business to grow big

OK, you don’t believe in using Internet Marketing Services Since your business is doing fine and is already big enough. You have a large customer base that trusts you for the kind of products and services you provide.

But have you ever gave it a thought that how big is big enough…?

Because in our small world, business is a big word and it is Big because it knows no boundaries. Just like the imperialism that was prevalent in the era of Kings, business takes you far. A successful business of a certain city aims for success in other cities, then state and so on.

internet-marketing-services

We know you want the same with your business, read on to know how Internet Marketing Services help you with that.

Why do you need Internet Marketing Services…

You own a smart phone, your kids and younger siblings obviously do, even your parents have smart phones now. With internet plans getting cheaper and cheaper every day, all of us use internet in some way or the other. All our queries and searches go through that search engine, you know which one. Most of the Internet Marketing is either done with or on that search engine. Whatever you search is recorded and wherever you go is tracked. Hence based on that behavior, businesses target the right customer base for their products and services.

Given this vast reach of the internet, you just can’t rule out the possibility of marketing your product on internet. Keep in mind that we are living in a time where people share their whole life on internet. At such a time, either you exist on the internet or you simply do not exist for a majority of your potential customers. This is when Internet marketing Services Companies come in to picture.

How does Internet Marketing Services companies help…

Since ‘seeing is believing’, these companies make your brand visible so that people can ‘see’ you and your business. They keep track of the trends as how people search for services and products. Based on those specific keyword searches, they design your website content and strategize your online presence. In 2017, as the whole world is going digital, businesses will rely heavily on digital marketing. Probably, this is the best time to make a move and create an online entity for your brand.

“A well planned business is a success story in the making”, and that story is spicier if marketed well on the internet. So regardless of your business scale (small, medium or large) Internet marketing services companies make you stay relevant.

What’s In A Name is a leading Internet Marketing Services Company in Hyderabad, India providing best internet marketing services like SEO, SMO, PPC and other services. Visit to know more.

The fastest growing SEO Company in Hyderabad, India

What comes in our mind when we hear “the fastest growing SEO company in India”…?

The visuals in my mind show me a company turning into a giant and all other companies turning into minions. That’s a lot to visualize and sounds like self boasting, but who doesn’t do that? These things are bound to happen when you believe in yourself and in your capabilities to do more. Being an Top SEO company in Hyderabad, India. a country of more than a billion population is challenging. And to grow in such a place needs a challenger like us.

seo-company-in-india

Challenges for an SEO company in India:

In a country of more than a billion people, you have to be different in order to stay relevant. Because the number of people using internet in India is more than the total population of some countries put together. Converting this big amount of internet users into the traffic towards a website takes a lot of effort. Thus it needs a great amount of strategizing put into right place at the right time.

Study of the trends on social media, keywords that go viral, keyword searches and current topics, all in a day’s work at an SEO company in India.

What’s In A Name, the #1 SEO Company in India:

The whole world in running at an insane speed and being the top SEO company in India. Therefore we must keep up with all the trends in social media and on the internet. With a rock solid web design and development team and our precision in digital marketing, we are the best in business. Our acumen on SEO services and the uniquely creative thinking about all that matters for brands, makes us the best.

What’s In A Name is the #1 SEO Company in Hyderabad, India.
We Provide best internet marketing services like SEO, SMO, PPC, Digital marketing and other services. Click to know more.